VERTICAL PLAYGROUND
INTERACTIVE INSTALLATION / GAMIFICATION
VERTICAL PLAYGROUND is an interactive installation that transforms body movement into playful visual interaction.
Projected onto walls or large LED surfaces, the installation reacts in real time to physical movement. Persons control dynamic shapes, objects or particles through the smallest movements of their hands, body or external elements such as a ball. Like a vertical ball pit, the installation invites visitors to move, interact and experiment. Every action triggers an immediate response, creating a direct connection between body and digital environment.
This intuitive interaction makes it accessible to all audiences — no instructions needed.
One system — multiple interaction modes
As an interactive installation, VERTICAL PLAYGROUND can be adapted to different levels of interaction:
- Full-body interaction
Users control visuals through movement in space - Object-based interaction
Interaction using balls or external elements - Multi-user participation
Several people can play and interact simultaneously
What makes this interactive installation unique
- Instant accessibility
No learning curve — just move and play - High engagement
Activates visitors physically and emotionally - Gamification approach
Encourages competition, collaboration or free play - Customizable visuals
Shapes, colors and content can be adapted to any brand - Social interaction
Brings people together in a shared experience
Use cases for the interactive motion installation
VERTICAL PLAYGROUND is ideal for:
- Events & festivals (e.g. “der Gasteig brummt”)
- Brand activations & product launches
- Trade fairs & interactive booths
- Public spaces & cultural events
- Team-building experiences
Impact of the interactive motion installation
VERTICAL PLAYGROUND attracts attention and encourages participation; it transforms passive audiences into active participants. Visitors move, react and engage with each other, creating dynamic and memorable moments.
This type of interaction increases dwell time, strengthens emotional engagement and turns any space into a lively, shared environment.
Why interactive installations work
Interactive motion installations like VERTICAL PLAYGROUND create immediate engagement because they are intuitive and physical.
Visitors don’t need instructions; you’ll see it, when children interact with this installation — they simply move, react and play. This lowers the barrier to entry and encourages spontaneous participation.
By combining movement, visuals and play, the installation creates memorable experiences that connect people and activate spaces in a unique way.
Flexibility & implementation
- Real-time motion tracking
- Multi-user interaction
- Works on LED walls, projections or screens
- Scalable for different spaces (approx. 8 sqm and above)
- Indoor setups
- Fully customizable visuals and backgrounds
Ready to turn movement into play?
- Since 2023
- Interaktiv, Projection Art, Videomapping, Gamification











